We introduced a new cider to the UK through Facebook, and continue to work on strategy, concepting and the overseeing of post creation every month. With a unique and vibrant style, we stood out from the crowded cider market and became the fasted growing premium cider brand in the UK, boasting a weekly digital audience of over a million people and a Facebook fan audience of over 211k. We engage with animations…
… and create posts that tick one of our content calendar boxes. We give fans the motivation of the kiwi (our brand’s optimistic mascot), encourage them to take it easy on the booze with an AM adventure, show them the coolest events, and places near them where they can enjoy a refreshing OLD MOUT.